We often remind studio owners that their social channels are a digital extension of their studio experience. Here are some practical tips that can help you elevate your online presence.

This month, we asked the Telomere team: What’s one mistake you see studios make with their intro offer? From muddy messaging to underutilized marketing, they’re all rooted in one belief: your intro offer isn’t just a promotion. It’s the beginning of your client journey.

In today's fitness landscape, having great equipment and a beautiful space is table stakes. What separates successful studios from the ones that struggle to fill classes? A compelling brand that people actually want to be part of.

A well-crafted intro offer marketing strategy can dramatically impact your studio's growth. However, implementing these changes while running your studio can be overwhelming. That's where expert guidance can make all the difference.

This month, we asked the Telomere Team exactly which key touchpoints in a member’s journey most studios miss. Their insights reveal simple yet transformative opportunities to enhance your client retention, deepen engagement and foster genuine community connections.

A well-crafted intro offer marketing strategy can dramatically impact your studio's growth. However, implementing these changes while running your studio can be overwhelming. That's where expert guidance can make all the difference.

While social media and text updates serve their purpose, newsletters remain one of your most powerful tools for keeping your studio’s clients engaged and coming back.

Discover our predictions for the boutique fitness industry in 2025, including wellness trends, technology and how to keep your studio competitive in an evolving industry.