Marketing Manager

Marketing Manager

About Us

Telomere Consulting is a boutique consulting and marketing agency for fitness, yoga and wellness studios. We offer comprehensive, data-driven consulting for our clients, helping them to drive sales, memberships and overall profitability as well as a renewed sense of joy in running their businesses. We also provide several marketing services including e-mail marketing, ads and social media marketing.

About You

We are looking for an energetic, self-motivated, and savvy Marketing Manager to join Telomere and drive our company's marketing initiatives. This team member will be responsible for developing and executing comprehensive marketing strategies that elevate our brand, engage our target audience, and support our business growth. The ideal candidate must have several years of content and email marketing, strong design instincts, and digital marketing experience, along with excellent communication and organizational skills.

Position Overview
The Marketing Manager will lead Telomere's marketing efforts from strategy through execution. This includes creating compelling content across multiple channels, managing our email marketing automation, developing our social media presence, optimizing our website for SEO, and coordinating PR and speaking opportunities. This position requires both strategic "big picture thinking" and hands-on execution skills. We're looking for a well-rounded marketing generalist who loves the diversity of this role and thrives when wearing multiple hats, in a fast-paced startup environment.

As our Marketing Manager, you'll craft the narrative that positions Telomere as a thought leader in our industry. You'll develop content that resonates with our target clients, create email sequences that nurture leads through the sales funnel, and identify opportunities to expand our reach through events, partnerships, and media coverage.

We are looking for a team player who enjoys collaborating with our leadership team to bring ideas to fruition and who is excited to actively contribute to Telomere's growth trajectory.

Roles and Responsibilities:

  • Work closely with CEO to execute Telomere's overall marketing strategy across multiple marketing channels which include:

    • Social media

    • Paid ads

    • Website edits and updates

    • Case studies

    • Blogs

    • Email marketing

  • This also includes supporting with Telomere events and creating the associated marketing materials such as 

  • Supporting Sales team with presentation decks for client pitches, speaking engagements, and event-related marketing assets

  • Coordinate PR efforts including media outreach, speaking opportunities, and event participation 

  • Monitor and analyze marketing metrics to demonstrate ROI and optimize campaigns 

  • Develop content strategies that support Telomere service offerings

  • Create educational content and resources that position Telomere consultants as industry experts

  • Support client-facing initiatives like panels, workshops, and masterclasses with marketing materials and follow-up sequences

Job Qualifications:

  • Strong understanding and in-depth knowledge of marketing strategy and execution 

  • 3-5 years of professional marketing or communications experience 

  • 1-3 years of management experience (preferred) 

  • Proven ability to create audience-specific, compelling, engaging marketing content 

  • Excellent writing skills with experience creating easily accessible and digestible content 

  • Experience with SEO optimization and website copywriting 

  • Proficiency with email marketing platforms, particularly Flodesk 

  • Experience creating email automation sequences and lead nurturing campaigns 

  • Social media content creation and strategy development experience 

  • Graphic design skills and experience creating marketing assets 

  • Strong presentation skills with experience building compelling slide decks and presentations

  • Strong analytical skills with the ability to translate metrics into actionable insights 

  • Independent, confident, and self-motivated individual who can execute without much guidance 

  • Super-passionate about health, wellness, lifestyle, and/or the fitness industry 

  • Interest or experience in PR, event coordination

  • Strong communicator who can present strategy and results to leadership

You'll Need To

  • Have a really strong eye for design and storytelling, so that all content is on-brand

  • Be fluent in creating original content across multiple channels and formats (blogs, emails, social media, website copy) 

  • Be accustomed to working on multiple projects with different deadlines simultaneously 

  • Excited about collaborating with team members and leadership to develop and execute marketing initiatives

  • Be dynamic, professional, and able to communicate effectively 

  • Be detail-oriented and always striving for continuous improvement 

  • Be a self-starter with a positive attitude who enjoys working proactively and thinking creatively 

  • Be digitally-literate, including proficiency with Microsoft and Google products 

  • Have experience with email marketing platforms (Flodesk required; Mailchimp, ConvertKit, or similar platforms a plus) 

  • Thrives in a fast-paced, growing company where contributions directly impact business results

  • Comfortable representing a premium, expertise-driven brand

  • Ability to balance thought leadership content with conversion-focused marketing

  • Understanding of the boutique fitness studio owner audience and ability to translate complex industry insights into accessible, actionable content

  • Experience translating data and strategic concepts into compelling narratives for service-based businesses

  • Comfort working in a consultancy/agency environment where content needs to demonstrate expertise and build trust

Bonus Points For

  • Experience in the fitness, wellness, or health-related industries 

  • Familiarity with studio management software (MindBody, Mariana Tek) 

  • Previous experience coordinating events or securing speaking engagements 

  • Established media or PR contacts

Salary: Starts at $60,000

If this sounds exciting to you, we'd love to hear from you! Telomere Consulting is an equal opportunity employer. We are a diverse team and are committed to creating an inclusive environment for all employees.

We are also a growing business! So while we offer a competitive salary, we are looking for someone who is excited about the flexible start-up environment, has a passion for working hard and playing hard, and is ambitious about growing alongside an exciting marketing agency.

We do not accept third-party solicitation for employment.

To apply for this role, please send your resume to Melissa Williams at melissa@telomereconsulting.com. If available, please attach or provide links to sample work that showcases relevant talent and abilities from previous projects in your application.