Your intro offer should be so appealing that it’s a no brainer for clients to give it a try. Follow these guidelines to make sure your intro offer is helping you convert potential clients to customers.

Creating an advertising strategy can feel very overwhelming, especially if you’re not well-versed in the language, metrics and the algorithms that companies like Meta (previously known as Facebook) use. So we’re breaking it down for you—here are the 7 qualities that make an ad successful…

Yoga and fitness studio consultants have worked with dozens of clients like yourself, helping guide them through both the simple and more complex business decisions, and have the ability to draw upon multiple resources to provide advice and context.

Your website is often your first chance at a great impression. So make sure that your website is aligned with your mission with these steps.

Creating a meaningful marketing strategy can seem overwhelming but with these tips you’ll find it’s easy to align your intention with your techniques.

There are a variety of retention strategies that are essential to any fitness or yoga studio. Find out where you can grow with these tips.

Keeping your clients active with your business is the ultimate goal—frequent visits, glowing reviews, and a strong community will help cultivate a loyal following. How do you keep your clients engaged if their motivation starts to wane?

Fitness studio owners—this is why you should pay attention to what Barry’s is up to.

Want to make your Instagram profile work for your business? Here are 13 tips to make your IG profile not just look good but reinforce your marketing strategy.

Curious how to organize your VOD content? Read this for the 8 things you need to know on how to categorize your video content to have engaged users.

Joined today by Shamir Cohen with Brandbot, discussing the software platform and how it can be utilized in your fitness business and transform your marketing strategy.

Today we are joined by Laura Munkholm of Walla Software as we learn the ins and outs of this new platform and how it can help fitness and yoga studios streamline marketing strategy, retention, sales and studio management.

Joined today by Lexy Amaral with Mariana Tek, discussing how this fitness and studio software platform can help yoga and fitness studio owners manage their businesses.

Content marketing is vital for the success of your fitness studio business. As you plan your marketing strategy, be sure you include content ideas in your marketing plan that will help you build community, authority, and leads.⁠

Joined today by Nora Logan, writer, producer, breathwork and meditation extraordinaire, and wellness business owner. We’ll discuss her experience owning a wellness based business during the era of coronavirus.

Live streaming fitness classes can be a great way to grow your client-base. It can also be a great tool to stay connected with your previously established following, allowing you to speak with them directly before, during, and after the service offering. This could be a workout, or a Q&A session for instance, that can be used to further enhance the studio and client relationship.

Yoga studios, pilates studios and barre studios alike are all finding that virtual fitness is here to stay. Whether you’re just thinking about offering virtual classes or you’re trying to perfect your studio’s virtual offerings, here are 5 tips to help your fitness studio deliver the best online classes to your clients.

Often we feel intimidated by acronyms such as 'SEO' (Search Engine Optimization) and shy away from understanding what it really means, and how it applies to you and your business.

If you’re a fitness studio owner, you know that the customer journey is important. Whether it’s yoga, pilates, barre, HIIT or anything else fitness, the experience your customers have is crucial to retention — from the time they learn about your studio till the time they leave their first class you need to make sure your clients have a positive experience in your studio.