EMAIL MARKETING & SMS
Your studio’s marketing, running on autopilot.
Tired of losing leads? Convinced there are holes in your sales process but unsure where they are? Aware that automation is important but don't have the capacity to figure it out?
NurturEm is Telomere’s email and SMS automation service, built exclusively for boutique fitness and wellness studios. We build the systems that convert prospects into members, keep active clients engaged, and bring lapsed members back, all in your brand voice, all running automatically.
Here’s how our email and SMS automation service works.
We dive into your brand.
Before we build anything we get to know your studio deeply. Your voice, your values, your unique value proposition, and the experience you want every client to have. Everything we build reflects that.
We map your customer journey.
We identify every stage of your client’s relationship with your studio and design sequences that move them forward naturally, from first touch through to loyal long-term membership.
We cover every stage — from acquiring new prospects and nurturing first-timers, through to retaining active members and winning back the ones you've lost.
We build directly in your booking software.
Everything is built inside your existing marketing suite, whether that is Mindbody, Mariana Tek, Walla, Arketa, or Momence. No third party tools, no workarounds, no handing it back to your team to figure out.
We handle everything end to end.
The copy, the branded templates, the customer journey mapping, the build, and the testing. You review and approve. We take care of the rest.
The result is automation that feels true to your brand and aligned to your business goals — not like a generic marketing tool someone else built for someone else's studio.
What We Build
Welcome & Onboarding Sequences
Make new members feel at home from day one.
Lead Nurture Sequences
Convert prospects who haven’t committed yet.
Re-engagement & Winback Campaigns
Bring back lapsed clients.
Milestone & Retention Touchpoints
Reward loyalty and reduce churn.
Upsell Sequences
Tailored to your studio’s specific offers.
Staff Task Automation
Reduce manual follow-up and keep your team focused.
THE RESULT
Once your NurturEm sequences are live they operate like a 24/7 sales and marketing team.
Every lead followed up with.
Every new member welcomed properly.
Every lapsed client given a reason to come back.
All of it on-brand, all of it automatic, and none of it on your plate.
Nurturem is more than just a few emails
What’s Included
Custom TEMPLATES
Custom branded email and SMS templates built to your studio's visual identity.
ROADMAP
A custom automation roadmap based on your client's full customer journey.
AUTOMATIONS
Automations covering every stage from prospect through to loyal member.
MONITORING
Monthly monitoring of your key performance metrics.
OPTIMIZATION
Ongoing optimization based on what the data tells us.
Ready to move forward? Here’s how it works.
Fill out our onboarding questionnaire.
Connect with our Marketing Manager on a 30-minute call.
Approve your branded templates and assets.
We build your automations directly in your booking software.
You review every touchpoint. We finalize, adjust, and switch everything on.
What Our Clients Say
NurturEm is for you if…
You know there are holes in your sales process but aren’t sure where they are
You’re losing leads and don’t have the systems to follow up consistently
You want to convert more prospects into committed members without adding to your workload
You’re ready to re-engage lapsed clients in a way that feels personal, not pushy
You want automation that sounds like you, not like a generic marketing tool
You need assurance that every client interaction is handled promptly and appropriately