Forward Space
The Telomere team visits Forward Space in New York, NY.
At a Glance
Vibe: High-energy, cool, cinematic
Best For: The solo mover who wants a serious endorphin hit without taking themselves too seriously
Standout Feature: A room that transforms—minimal and chic on the outside, full sensory experience the moment class begins
Price Point: $$$
The Experience
From the outside, Forward Space is understated and that's part of the appeal. The interior is sleek and minimal, all cool tones and stone finishes, the kind of space that feels intentionally edited. But step into the studio room and the whole thing shifts. The lights change, the music hits, and suddenly you're in the middle of a full-blown dance cardio experience that's equal parts workout and performance. It's a genuinely fun surprise, and the contrast is memorable.
The FORWARD class itself is accessible enough for a first-timer the choreography has a learning curve, but it's followable, and there's something freeing about just committing to it and moving. The instructor brought serious charisma and energy, the playlist was dialed in from start to finish, and the lighting created an atmosphere that made the whole thing feel more like an event than a Tuesday morning workout. The 50 minutes went fast.
Where Forward Space really shines is in the workout itself it's effective, endorphin-inducing and genuinely fun. The class is well-structured, the moves build on each other, and you leave feeling like you actually did something. This is the kind of studio where the product speaks for itself.
What Makes Them Special
Forward Space is doing something distinct in the New York fitness landscape blending cardio dance with athletic conditioning in a format that's approachable but still delivers results. The modality is the differentiator, and they execute it well. The lighting design alone is worth noting: it transforms the room in a way that signals you're not just here to exercise, you're here to move.
It's worth knowing that this studio leans into the independent, self-directed energy of New York you're here for the experience of the workout, and the workout delivers. For the person who finds community-heavy studios a bit much, Forward Space offers a refreshing alternative: show up, sweat hard, leave energized.
The Details That Matter
Secure storage available for personal belongings
Thoughtful amenities on site
Stunning lighting design that sets the mood from the first beat
Playlist is a genuine highlight—expertly curated to match the energy
Workout space is generously sized
Instructor energy and charisma are a strong suit
Class choreography is first-timer friendly
Why We Love It
Forward Space is for the mover who wants to be challenged, entertained and a little bit surprised all in under an hour. If you love dance, love music, and don't mind going a little all-in with strangers on a weekday morning, this one's worth your time. It's a distinctly New York experience: cool, confident and unapologetically fun.
Visit Software Space: 24 Spring St, New York, New York 10012 • www.forward-space.com • @forward__spa
About Telomere Consulting
We're a boutique fitness studio consultancy and marketing agency working with over 650 studios globally through our signature Studionomics program. We help studio owners build profitable, sustainable businesses through strategic consulting and full-service marketing implementation. Our team of former studio owners and industry experts partners with yoga, Pilates, barre, HIIT, cycling, and boutique fitness studios to solve their biggest business challenges—from filling classes to scaling revenue.
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