SERVICES

Strategy and Marketing 

for your fitness business.

Interested in learning more?

I am going to teach you everything you need to know to run an insanely profitable business.

From the inside out from the bottom up a strategy and understanding that will leave you feeling confident and pumped.

Gone are the days that you are wondering where to put your money, how to best spend it, and what the hell marketing actually means.

Two questions for you...

 

1)Can you relate to any of the below?

 

“I want to focus on marketing, but I’m not sure where to begin”

“Nothing seems to work! I’m tired of throwing money at a platform that bears no results.”
“It’d be great to start Marketing, but I have no strategy, plan or sense of direction!”

“I don’t want to waste money on ineffective tactics”

“Every time I try to put a campaign together, I end up doing everything! It is extremely time-consuming, and clients aren’t coming in that way anyway.”

Do you fall within any of the below?

  1. You have your own studio or online teaching business and you want to increase revenue

  2. You want systems and tactics for attracting clients and making more sales

  3. You’ve honed your teaching skills to the max and you’re ready to stop stressing out about where the next client will come from and start making your business more sustainable

  4. You want more visibility and you’re ready to step up your marketing game

  5. You’re ready to take action and shift your mindset to a place of financial success

If you have answered YES to any of the above, then this program is for you. 

If you have answered YES to any of the above, then this program is for you. 

 

Here’s the thing: Marketing can be overwhelming, daunting and a total waste of time and money if you are spinning your wheels without a) a solid business foundation and b) a clear sense of direction. 

 

The theory-based information that we then gather to inform your studio’s unique Marketing plan, combined with industry best-practices and proven techniques, will - believe it or not - get you results you’ve never seen before. The Marketing practices that I teach aren’t necessarily ‘set it and forget it’ but rather, ‘set it’ and feel confident that you know what you’re doing, know how to tweak and measure, and how to implement Marketing in a way that feels easy and effortless. 

 

This course is aimed at solving the pain points around Marketing so that you can free up the headspace to focus on welcoming in new clients, on nurturing existing ones, and having the headspace to plan ahead. 

The course has been designed to cater to any Covid-19 regulations, and to withstand moving in and out of restrictions that may impact the business. It applies to both in-studio and online or online-only businesses.

 

Course outline:

  • 6 training modules packed with detailed breakdowns, step-by-step action plans, recommendations and insight

  • Workbooks and assignments that will allow you to grow the fitness business of your dreams whilst being insanely profitable.

  • Six live group strategy calls with Catalina via Zoom where you can get all your questions answered (and access to the recordings if you can't make it live)

  • Accountability so you stay on track with your goals. (Unlike other programs that let you disappear half way and not get results, you'll be held accountable to the very end so you always make progress every week!)

  • A supportive group community to share your questions and wins - you're in this together! You'll be able to leverage the group's knowledge and feedback to accelerate your progress even more.

  • Bonus elements including e-mail templates for campaigns, testimonial scripts and guides, how to create and roll-out a sold-out teacher training and how to tackle the world of Facebook and Google Ads.

 

Course results:

- specific % increase/month

- a sustainable and profitable marketing plan for your business 

- industry specific guidance that you can call on again and again

- best practices that you can apply to both your in-person and/or online studio

- a marketing playbook that is certain to get you results

- a community of like-minded, ambitious studio owners that you can rely on for questions, feedback and support

And look, I’m not here to sell you anything you don’t need. I’m just done seeing studios spinning their wheels, wasting money and not getting anywhere. And not to sound immodest, but I happen to have the answers :-)

 

If you’re interested in finding out more, feel free to reach out by booking a free 30 min intro call where you can find out more about the program and ask me any questions.

The No BS Marketing & Biz Intensive

I am going to teach you everything you need to know to run an insanely profitable business.

From the inside out from the bottom up a strategy and understanding that will leave you feeling confident and pumped.

Gone are the days that you are wondering where to put your money, how to best spend it, and what the hell marketing actually means.

What we'll cover:

WEEK 1

  • Discover your brand: Mission & Vision

  • How to leverage your why

  • Identifying how to find success: what is you special about you (really)

WEEK 2

  • How to find your ideal clients

  • How to make it easy for them to find you, and want to buy from you

  • The customer journey

Week 3

  • Addressing the problem

  • Reviewing the product suite

  • The true value behind your offering

Week 4

  • Creating a winning pricing model

  • Proven methods and techniques

  • Marketing Best Practices: Online Marketing 

Week 5

  • Sales Process: how to leverage for retention

  • Real strategies for real retention

  • How to analyze the data to track and tweak

Week 6

  • Social Media: maximizing your platforms

  • Website: the 3 click-method

  • The A-Z of E-mail Marketing

Bonus Topics!

  • Big-ticket items: teacher trainings & retreats

  • Instructor management

  • Payroll

  • Paid marketing: Facebook Ads & Google Ads

If you'd like to find out more about this course, please get in touch! Would love to hear from you and answer any of your questions!